10 Steps To Starting A Carpet Cleaning Business In Australia
Anyone who works within the carpet cleaning industry in Australia, might one day have the idea of starting their own carpet cleaning business.
In truth, no rule says you have to have been employed in carpet cleaning to start a business in that sector as many successful entrepreneurs have already done so having worked in or owned businesses in other industries.
Whatever your situation at the moment, if owning a carpet cleaning business appeals to you, then it is a wise choice.
The demand for clean carpets exists constantly, and whilst some industries and business niches are on the wane, professional cleaning of any kind, especially carpets, will always be in demand.
If you wish to find out more about starting a carpet cleaning business read on as below are ten steps you will need to take to get your new venture up and running.
Do Your Research
The first step in any business start-up is to do thorough research.
This will include market research to discover gaps in that market, uncover who your competition will be, and pinpoint where the demand is likely to be the greatest.
Create A Business Plan
Once your research is complete you should now have sufficient data and insights into your market to create your business plan.
This outlines your objectives for the business with a timeline for hitting specific targets, your expected budget based on outgoings and income, plus longer-term ambitions for the business.
Establish Your Brand
Branding is an essential element of a business, and it is not something to be done on a whim so take time to think about this carefully.
Look at brands that are successful and emulate them. Note that this does not mean simply copying them as you want your brand to stand out.
Sort Out The Finances
This is where you establish how you are going to fund your business. This can be via a business loan, investors, or funds of your own which you will use as capital.
You should also open your business bank account and seek accountancy services.
Take Care Of The Legalities
This covers everything from choosing your business type, such as a limited company or sole trader, registering your business, and acquiring insurance for your cleaning business.
Given the legal complexities that can be involved, you should speak to a commercial lawyer who can advise on all of these matters.
Training/Certification
How much training you require will depend on your existing experience in carpet cleaning.
It will also help your business if it meets the standards of an industry body such as the Institute of Inspection Cleaning and Restoration Certification.
Acquire The Necessary Equipment
You will need the appropriate equipment and resources such as steam cleaners and carpet cleaning solutions to carry out the work for your clients.
Take time to research this so that you get the best equipment for the best value prices.
Employ Staff
You might start on your own, or decide to employ staff, either directly, or via an agency.
Again, you will need to get advice from either a commercial lawyer or an employment lawyer to ensure you pursue all the legalities of employing staff correctly.
Market Your Business
This can range from placing a simple ad in your local newspaper to instigating a full-scale digital marketing campaign, along with a fantastically designed website.
To aid with these, speak to a digital marketing agency or web design agency.
Be The Best
No matter how small or large your carpet cleaning business is in the beginning, you can grow it to whatever size you wish to, provided you thrive every day to make it the best it can be, and that primarily means providing your customers with a superior service compared to any of your competitors.
